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How to Get the Most Out of Your Magento SEO Specialist

When you hire a Magento SEO expert to optimize your website, you can expect measurable results. The expert must also understand the psychology of internet sales, such as how the size and color of a button will affect a conversion. You can also count on their expertise when it comes to Page speed testing. Here are some tips to ensure that you get the most out of your Magento SEO specialist. They should be able to answer all your questions and help you create the most effective strategy.

Keyword research

In order to get high rankings on search engines, a Magento SEO specialist must do keyword research to make the most of the optimization process. Using the latest internet tools, he or she can identify the search volume, cost-per-click, and competition of different keywords. Additionally, a Magento SEO specialist needs to keep up with ongoing changes in the search environment, including algorithm updates and consumer behavior. Here are some tips to help a Magento SEO specialist make the most of keyword research.

Meta description

You can make your website SEO friendly¬†magento development by including relevant keywords in your meta description. The character limit for the meta description is 150 characters. Write a short, descriptive description that contains relevant keywords and a call to action. Create a page title that will appeal to shoppers. Include your website’s main keyword phrase and a unique, compelling product description. Those two elements are the most important elements in SEO. Adding them to your site will make it easier for shoppers to navigate and make an informed decision.

Hreflang tag

If you have a Magento 2 store, you’ll want to make sure that you’re implementing the Hreflang tag properly. This simple attribute can improve your search engine optimization efforts and even help Google rank your website higher. It also helps to mark duplicate content in another language to make it easier for Google bots to understand it. Here are some ways to implement the hreflang tag in your site:

Page speed test

Performing a page speed test for your Magento store is critical for your online business, but it is not something you should do once in a while. There are a number of free tools available for this purpose. While they may not be user-friendly, they provide reliable results that you can use to improve your website. In addition to these tools, you can download an extension for your browser that helps you run the test.

Backlinks

For a successful eCommerce site, getting backlinks is crucial, and it should be a regular part of your business activities. An experienced Magento SEO specialist will regularly build high-quality backlinks for your website, as this will help move your ranking higher on Google. A link building expert should also have an internal backlink blacklist database, which contains over 60,000 domains that are blacklisted from receiving backlinks. Link building is hard work, and not everyone has the time to do it correctly.

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